Optimise your PPC ads by remembering these three key fundamentals A fundamental truth of pay-per-click advertising is that effective PPC adverts are linked to effective […]
Author: Karen Millen
6 Ways to Improve PPC Ad Copy
6 Ways to Improve PPC Ad Copy Pay-per-click ads are an effective way of generating relevant, targeted traffic to your website. With careful optimisation and […]
Bing Introduces Native Ads
Bing Introduces Native Ads Bing has recently joined Yahoo and Google in offering native adverts. At this point, they are only available for advertisers in […]
Schedule Pinterest pins with these tools
Many businesses are attracted by the power of Pinterest to drive traffic to their websites and the way in which the site seems to strongly […]
What makes an article go viral… according to science
What makes an article go viral… according to science For an article on this topic, click here. The problem is that creating a viral article […]
Twitter Introduces Twitter Moments to UK Audience, To Mixed Reactions
Twitter Introduces Twitter Moments to UK Audience, To Mixed Reactions In October of this year, Twitter introduced a new feature, Moments, to its US audience. […]
#BLAwards2015 Low Down!
#BLAwards2015 Low Down! Last night, was the night! It seems so surreal that this huge event, which we have been planning for months now, finally […]
Click farming: the dirty side of Facebook likes
Big brands build fans. So do small businesses and those in between. Sometimes ‘likes’ are built naturally and legitimately, sometimes by paying for them and […]
The Pros and Cons of Using a Social Media Management Platform
The Pros and Cons of Using a Social Media Management Platform Having a social media presence means that a company must post meaningful content on […]
How to win at SEO in 2016: what can we learn from 2015?
How to win at SEO in 2016: what can we learn from 2015? 5 of the biggest SEO trends in 2015, and our top 3 […]
PPC troubleshooting: 5 ways your account might need changing
Pay-per-click ads are not something to set and forget; once they have been created and published, they need regular checks and updates to ensure they […]