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Author: Maggie White

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Google AdWords Bans Payday Loan Ads
  • digital
  • local seo

Google AdWords Bans Payday Loan Ads

  • Maggie White
  • March 3, 2025
  • 0

Google AdWords Bans Payday Loan Ads Google has announced that, from July 2016, it will ban ads for payday loans on its AdWords advertising network. […]

E-Commerce and Retail on Twitter: A Month-By-Month Guide on Engaging Customers in Q4
  • digital
  • local seo

E-Commerce and Retail on Twitter: A Month-By-Month Guide on Engaging Customers in Q4

  • Maggie White
  • March 2, 2025
  • 0

It’s a crucial time of year for e-commerce and other online businesses to engage their customers and prospects in the run-up to Christmas. Twitter has […]

IgnitionOne: a new approach to conversion optimisation?
  • digital
  • local seo

IgnitionOne: a new approach to conversion optimisation?

  • Maggie White
  • February 27, 2025
  • 0

Founded in 2004, IgnitionOne (formely SearchIgnite) is a global leader in digital marketing solutions enabling companies to integrate cross-channel marketing efforts within one platform, thus […]

The Aftermath of the Google Update
  • digital
  • local seo

The Aftermath of the Google Update

  • Maggie White
  • February 26, 2025
  • 0

The Aftermath of the Google Update The recent surge in brand and influencer engagement, caught the attention of Google, who released advice on the best […]

Should you focus on evergreen or topical content on your blog?
  • digital
  • local seo

Should you focus on evergreen or topical content on your blog?

  • Maggie White
  • August 3, 2024
  • 0

Should you focus on evergreen or topical content on your blog? There is a question, then, about deciding what sort of content to upload and, […]

​Selective Content Creation: How to Identify What to Write
  • digital
  • local seo

​Selective Content Creation: How to Identify What to Write

  • Maggie White
  • July 17, 2024
  • 0

Selective Content Creation: How to Identify What to Write There is a danger, when planning a content marketing strategy, of creating any old content for […]

What can we learn from Google’s activity holidays SERP?
  • digital
  • local seo

What can we learn from Google’s activity holidays SERP?

  • Maggie White
  • July 4, 2024
  • 0

What can we learn from Google’s activity holidays SERP? An example resulting from searching for “skiing in france” can be seen below: Notice the large […]

The Top 7 WordPress Plugins Every Blogger Needs
  • digital
  • local seo

The Top 7 WordPress Plugins Every Blogger Needs

  • Maggie White
  • July 4, 2024
  • 0

The Top 7 WordPress Plugins Every Blogger Needs 19% of all self-hosted websites are powered by WordPress, the open-source content management system (CMS). One of […]

Keywools awarded Premier Google Partner status
  • digital
  • history

Keywools awarded Premier Google Partner status

  • Maggie White
  • January 29, 2024
  • 0

Keytools Media awarded Premier Google Partner status Hard work, a commitment to quality work and dedication pays off! Here at Keytools Media, we’re thrilled to […]

Five questions every content marketer needs to answer
  • digital
  • history

Five questions every content marketer needs to answer

  • Maggie White
  • January 21, 2024
  • 0

Content marketing is one of the most important aspects of your digital campaign. While SEO is absolutely necessary for your website’s longevity in the search […]

Optimise your PPC Ad Copy
  • digital
  • history

Optimise your PPC Ad Copy

  • Maggie White
  • January 20, 2024
  • 0

Optimise your PPC Ad Copy Pay-per-click advertising is a fast and effective way of getting traffic to your website, but it’s not really appropriate to […]

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