With the growth of content marketing as a central to digital strategy in 2016, we’ve seen the rhetoric around content marketing spiral out of control. […]
Category: digital
LinkedIn Launches 30-Second Videos
LinkedIn Launches 30-Second Videos LinkedIn, never quite at the cutting-edge of social media development, takes its time with new innovations and launches them cautiously. However, […]
Content Creation Without Starting from Scratch: Introducing Blog Post Republishing
Content Creation Without Starting from Scratch: Introducing Blog Post Republishing Creating new blog content week after week can feel a bit like being on a […]
Contacting Bloggers: A Guide for Small to Medium Fashion Brands
Working with bloggers relevant to your industry is an invaluable use of your time- particularly for small to medium businesses looking for relevant coverage. When […]
The secret to getting links from national newspapers, enhancing your SEO and skyrocketing brand awareness
Native advertising is a way for brands to promote themselves using content or ads that resemble their surroundings. So, on Buzzfeed for example, native advertisers […]
Competitor Research for PPC: 6 Tools to Measure Your Competition
Competitor Research for PPC: 6 Tools to Measure Your Competition The saying goes that to be forewarned is to be forearmed, and this is perhaps […]
The Aftermath of the Google Update
You’re likely to be aware that a few weeks ago the recent surge in brand and influencer engagement, caught the attention of Google, who released […]
Get the best returns from your conference attendance this summer
Get the best returns from your conference attendance this summer Summer is almost here and that means conference season will soon be upon us. As […]
How to cope with negative comments on your brand’s social media
How to cope with negative comments on your brand’s social media Negative comments can really hurt, whether they’re fair or unfair. They are, however, a […]
Facebook Video Ad Miscalculations: What Happened and What it Means for Advertisers
Facebook Video Ad Miscalculations: What Happened and What it Means for Advertisers Facebook has been making the news for all the wrong reasons. The social […]